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- Ahmed Al-Mojathel: Our goal is to highlight the importance of organic products and foods as a safer, healthier dietary system
- Initiative forms part of a broader strategy to promote organic food consumption throughout Saudi society
ABHA: A public awareness campaign by the Ministry of Environment, Water and Agriculture kicked off Organic Food Day 2024 in 抖阴短视频, reported Saudi Press Agency.
Ahmed Al-Mojathel, director of the ministry鈥檚 Asir branch, said: 鈥淥ur goal is to highlight the importance of organic products and foods as a safer, healthier dietary system.
鈥淲e are working to enhance consumer awareness about the benefits of organic foods while encouraging innovation and excellence in organic product quality.鈥�
The initiative forms part of a broader strategy to promote organic food consumption throughout Saudi society.
Al-Mojathel said the campaign also aimed to achieve economic and social objectives supporting the development of the organic food sector across the Kingdom.